Lanai is not an easy place to reach. There are no direct flights from the mainland. It's almost as if this quiet, gentle oasis -- known, paradoxically, for both its small-town feel and its celebrity appeal -- demands that its visitors go to great lengths to get here in order to ensure that they will appreciate it.

Lanai (pronounced "Lah-nigh-ee"), the nation's biggest defunct pineapple patch, now claims to be one of the world's top tropical destinations. It's a bold claim because so little is here; Lanai has even fewer dining and accommodations choices than Molokai. There are no stoplights and barely 30 miles of paved road. This almost-virgin island is unspoiled by what passes for progress, except for a tiny 1920s-era plantation village -- and, of course, the village's fancy new arrivals: two first-class luxury hotels where room rates average $400-plus a night.

As soon as you arrive on Lanai, you'll feel the small-town coziness. People wave to every car, residents stop to "talk story" with their friends, fishing and working in the garden are considered priorities in life, and leaving the keys in your car's ignition is standard practice.

For generations, Lanai was little more than a small village, owned and operated by the pineapple company, surrounded by acres of pineapple fields. The few visitors to the island were either relatives of the residents or occasional weekend hunters. Life in the 1960s was pretty much the same as in the 1930s. But all that changed in 1990, when the Lodge at Koele, a 102-room hotel resembling an opulent English Tudor mansion, opened its doors, followed a year later by the 250-room Manele Bay, a Mediterranean-style luxury resort overlooking Hulopoe Bay. Overnight the isolated island was transformed: Corporate jets streamed into tiny Lanai Airport, former plantation workers were retrained in the art of serving gourmet meals, and the population of 2,500 swelled with transient visitors and outsiders coming to work in the island's new hospitality industry. Microsoft billionaire Bill Gates chose the island for his lavish wedding, booking all of its hotel rooms to fend off the press -- and uncomplicated Lanai went on the map as a vacation spot for the rich and powerful.

But this island is also a place where people come looking for beauty, quiet, solitude, and an experience with nature. The sojourners who find their way to Lanai seek out the dramatic views, the tropical fusion of stars at night, and the chance to be alone with the elements.

They also come for the wealth of activities: snorkeling and swimming in the marine preserve known as Hulopoe Bay, hiking on 100 miles of remote trails, talking story with the friendly locals, and beachcombing and whale-watching along stretches of otherwise deserted sand. For the adventurous, there's horseback riding in the forest, scuba diving in caves, playing golf on courses with stunning ocean views, or renting a four-wheel-drive vehicle for the day and discovering wild plains where spotted deer run free.

In a single decade, a plain red-dirt pineapple patch has become one of Hawaii's top fantasy destinations. But the real Lanai is a multifaceted place that's so much more than a luxury resort -- and it's the traveler who comes to discover the island's natural wonders, local lifestyle, and other inherent joys who's bound to have the most genuine island experience.