Known as the Mexican Riviera, Mexico's Pacific coastline -- with its palm-studded jungles sweeping into the deep blue of the ocean -- is a spectacular backdrop for some of the country's favored resort cities. From Mazatlán through Puerto Vallarta and curving down to Manzanillo, modern hotels, easy air access, and a growing array of activities and adventure tourism attractions have transformed this region into a premier resort area. And for those seeking an experience off the beaten track, the villages that border this stretch of coastline remain largely undiscovered.
Puerto Vallarta, with its traditional Mexican architecture and gold-sand beaches bordered by jungle-covered mountains, is the second-most-visited resort in Mexico (trailing only Cancún). The original town center of Vallarta maintains a small-town charm despite its sophisticated hotels, great restaurants, thriving arts community, active nightlife, and wide variety of ecotourism attractions. Mazatlán may be the greatest resort value in Mexico, luring visitors with exceptional fishing, a historic downtown, and the recent addition of championship golf facilities and new residential developments. Manzanillo is surprisingly relaxed; even though it's one of Mexico's most active commercial ports, it also offers great fishing, diving, and golf. And along Costa Alegre, between Puerto Vallarta and Manzanillo, pristine coves are home to unique luxury and value-priced resorts that cater to travelers seeking seclusion and privacy. Just north of Puerto Vallarta, bordering Banderas Bay, are the increasingly popular coastal towns of Nuevo Vallarta, Bucerías, and, at the northern tip, Punta Mita, home of the first Four Seasons resort in Latin America, two Jack Nicklaus golf courses, and a newly unveiled St. Regis resort. It is rapidly gaining fame as Mexico's most exclusive luxury address.
Villages such as Rincón de Guayabitos, Barra de Navidad, and Melaque are laid-back and almost undiscovered. Starkly different from the spirited resort towns, they offer travelers a glimpse into local culture. Excursions to these smaller villages make easy day trips or extended stays.
