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"Millennial" River Cruise Brand No Longer Restricted to Millennials

By Zac Thompson

Posted on 03/12/2018, 5:45 PM

U by Uniworld, a new river cruise brand originally restricted to passengers aged 18 to 40—then 21 to 45—has now dropped upper age limits altogether. When the brand's pair of sleek, all-black ships, dubbed simply the A and the B, launch in April, adults of any age can be on board, even if they have memories of watching Nixon's resignation or the last episode of M*A*S*H.  In announcing the change,...

A French River Cruise Line Is Making a Concerted Effort to Fill Their Budget-Priced (But Good Quality) Ships with English-Speaking, U.S. Passengers

By Arthur Frommer

Posted on 10/31/2016, 12:00 AM

CroisiEurope seeks to make a splash in the river-cruising market by appealing to American travelers....

There is Increasing Evidence that the River Cruise Industry has been Over-Built, and that Discounts are Now Widely Available from all the Usual Sources

By Arthur Frommer

Posted on 11/29/2015, 10:30 PM

Two years ago, the sudden popularity of European river cruises seemed to catch the entire travel industry by surprise.  River boats, and their itineraries, became totally sold out.  A travel activity booked almost wholly by elderly people, suddenly became a trip-of-choice for middle-aged people, and even for a few younger than that.  Families remained  unwanted by the operators of riv...

What’s the Best Vacation For Your “Stage of Life”? How Age Can—and Should—Affect Your Travel Plans

By Pauline Frommer

Posted on 08/25/2013, 2:15 PM

“Man is by nature a social animal”, wrote Aristotle. And though he wasn’t commenting on vacations, his observation certainly applies:  who one travels with can be as important to the success of a trip as where one goes. Certain types of travel, as well as certain destinations, attract wildly different demographics, after all. Head to spring break-central, Panama City, Florida in March or A...

Viking River Cruises Are Moving Into Ocean Cruising--And With a Different Approach That May Cause the Other Lines to Mend Their Ways

By Arthur Frommer

Posted on 05/27/2013, 6:00 PM

        In an interview which we conducted yesterday on the Travel Show (wor710.com)  with the marketing vice-president of Viking River Cruises, we learned about plans they have to correct one of the most controversial policies of the longer-established ocean-cruising companies.  A great many travel pros were surprised by last week's announcement of Viking River Cruises that it is building...

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