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"Millennial" River Cruise Brand No Longer Restricted to Millennials

By Zac Thompson

Posted on 03/12/2018, 5:45 PM

U by Uniworld, a new river cruise brand originally restricted to passengers aged 18 to 40—then 21 to 45—has now dropped upper age limits altogether. When the brand's pair of sleek, all-black ships, dubbed simply the A and the B, launch in April, adults of any age can be on board, even if they have memories of watching Nixon's resignation or the last episode of M*A*S*H.  In announcing the change,...

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