About our rating systemThe Heineken is one of Amsterdam’s most popular attractions and so is always crowded with multi-national youngsters eager to get their hands on the beer. It’s housed inside the red-brick former brewery, which functioned from 1867 until 1988 before production was moved to modern facilities in The Hague and Den Bosch. The intro to Heineken the company, delivered by human hologram from behind a well-stocked bar, sets the pace for a rollicking journey through the growth of the brand from micro-brewery to multi-million-euro, international company with liberal use of interactive exhibits and funny simulated rides. The tour also incorporates the original copper brewing vats, malt silos, and vintage brewing equipment, plus a stable full of Shire horses used to pull the promotional drays. The ultimate goal for most is to glug back Heineken beer at the bar so expect a bit of a scuffle when trying to get served at the bar, which is usually standing-room only and awash with lager.
Amsterdam› Attraction
Heineken Experience
Stadhouderskade 78
Our Rating
Hours
Sept–June Mon–Thurs 11am–7:30pm, Fri–Sun 10:30am–9pm; Jul–Aug daily 10:30am–9pm
Phone
020/523-9435
Prices
Admission 18€ adults (includes 2 beers), 13€ children 12–17, free children 10 and under
Web site
Heineken Experience
Hours
Sept–June Mon–Thurs 11am–7:30pm, Fri–Sun 10:30am–9pm; Jul–Aug daily 10:30am–9pm
Phone
020/523-9435
Prices
Admission 18€ adults (includes 2 beers), 13€ children 12–17, free children 10 and under
Web site
Heineken Experience
Map
Stadhouderskade 78 AmsterdamNote: This information was accurate when it was published, but can change without notice. Please be sure to confirm all rates and details directly with the companies in question before planning your trip.
