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Billed as an unconventional business hotel, this is the second venture in Beijing by Hong Kong's Swire Hotels. Pale wood floors and a neutral palette give the guestrooms a modern and minimalist feel. Smart amenities include a complimentary iPod touch and free Wi-Fi. The larger suites are worth the extra price, with tubs perched on raised platforms. Though not as artsy as the Opposite House, East Hotel makes the most of its proximity to the 798 Art District, which is a five-minute cab ride away. Pieces by Chinese artists are displayed throughout the premises. The hip feel extends to the hotel's staff, who are garbed in gray sweatshirts, black pants, and black sneakers. The property is attached to Indigo Mall, Beijing's trendiest mall, so shopping is a breeze.