The Hoxton, Holborn
It’s called Hoxton because that’s where this boutique hipster hotel brand began (the original is listed here). This one is newer (2014), busier, and, delightfully, it’s also a few minutes’ walk south of the British Museum, in the middle of it all. There’s a restaurant, a bar, and a too-cool-for-school beauty salon. Some find it off-puttingly millennial: The lobby is always packed with Wi-Fi spongers (good luck finding a seat as a paying guest). You get a smallish, winkingly antique-styled room with a double bed, fun throwback touches like wooden desks, vintage-looking music players, a chubby duvet, and an hour’s worth of free calls every day. The bathroom is less smart; tiled showers are faux-Victorian but don’t have doors. Continental breakfast is delivered in a bag. Every room is a good value—that’s the point—but they all have the same amenities no matter the size, so why not go for the cheapest, the 129-sq.-ft. “Shoebox”? Deals tend to be good in advance.
It’s called Hoxton because that’s where this boutique hipster hotel brand began (the original is listed here). This one is newer (2014), busier, and, delightfully, it’s also a few minutes’ walk south of the British Museum, in the middle of it all. There’s a restaurant, a bar, and a too-cool-for-school beauty salon. Some find it off-puttingly millennial: The lobby is always packed with Wi-Fi spongers (good luck finding a seat as a paying guest). You get a smallish, winkingly antique-styled room with a double bed, fun throwback touches like wooden desks, vintage-looking music players, a chubby duvet, and an hour’s worth of free calls every day. The bathroom is less smart; tiled showers are faux-Victorian but don’t have doors. Continental breakfast is delivered in a bag. Every room is a good value—that’s the point—but they all have the same amenities no matter the size, so why not go for the cheapest, the 129-sq.-ft. “Shoebox”? Deals tend to be good in advance.
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