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In 2000, master perfumer Fréderic Malle established this chic temple to the nose and now offers a superb range of original fragrances. In his Marais store, evocative sounding aromas like “Noir Epices” and “Lipstick Rose” are displayed in ultramodern wooden structures that look like floating clouds. It has stores in three other locations: 140 av. Victor Hugo in the 16th arrondissement, 37 rue de Grenelle in the 7th, and 21 rue du Mont Thabor in the 1st.