Most years, the world's total number of unprovoked shark bites falls well under 100, according to data from the Florida Museum of Natural History’s International Shark Attack File.
In 2025, for example, there were 65 unprovoked incidents over the course of the year, with the U.S. logging the most bites (21), of which about half (11) occurred in Florida.
Globally, there were nine shark-related human fatalities in 2025, one in the U.S.
Given the millions of people who take dips in the ocean annually, beachgoers’ run-ins with sharks obviously remain very rare.
To reduce the risk even further, here are some precautions you can take to avoid sharks—and some survival strategies in the worst-case scenario.
Swim with others—but not with the fishes.
In the ocean, there’s safety in numbers. Sharks are more likely to attack solo swimmers than those in groups, according to the Florida Museum of Natural History.
The group you join should not be a school of fish, however, lest a shark mistake you for food. Those cases of mistaken identity are the cause of nearly all unprovoked shark attacks. In spite of what Jaws would have you believe, no shark species includes humans in its diet, per Popular Science.
How do you make sure you’re not butterfly-stroking your way into a shark’s buffet line? Seabirds swooping into the water from above are a reliable indicator that a spot is filled with tasty marine life. You’ll also want to steer clear of areas where people are fishing because the bait could attract a bite.
Stay out of the water at dawn and dusk.
Sharks are most active at those times, experts warn, and the low visibility puts humans at a distinct disadvantage versus sharks’ acute senses of hearing, smell, and other fine-tuned receptors. Another good idea, no matter what time of day you venture into the ocean: Stay close to shore so that you can return to land quickly if necessary.
Don’t be flashy and don’t be splashy.
Leave your shiny jewelry back in the hotel safe—sunlight reflecting off baubles and bangles could look like fish scales to a shark. Likewise, the contrast between the ocean and brightly colored swimwear might catch the attention of a predator on the lookout for vivid delicacies.
Similarly, excessive splashing could create the dangerous impression that you’re a floundering flounder. In fact, troubling the water could be one reason why surfers and participants in other board sports are at risk.
Another reason is that surf zones—the thin strip of ocean where waves break—are fertile feeding grounds for the predators due to the amounts of fish.
How to survive a shark encounter
If a shark does approach, experts advise remaining calm, which is easy for them to say. Try to maintain eye contact and back away; then get out of the water as quickly as you can.
In the unlikely event of a strike, fight back with everything you have—this is not a play-dead-and-wait situation. If the shark has you in its jaws and won’t let go, try to aim your blows for the sensitive eyes and gills.
As the accounts of shark-attack survivors reveal, however, it will be very difficult to keep your wits against the beast’s incredible size, strength, and speed.
Fortunately, your chances of being attacked by a shark in the U.S. are only about 1 in 10 million. You’re far more likely to go from choking on your own dinner (those odds are about 1 in 2,500) than from becoming a great white’s lunch.