Muji was founded in 1980 as a backlash to conspicuous consumption prevalent in bubble-era Japan. Today, with shops around the world, it’s known for its minimalist yet hip cotton clothing in basic colors, as well as well-designed housewares at affordable prices, many of them made from recycled materials at affordable prices. Futon, bed linens, kitchen appliances, tableware, storage units, furniture (think rattan and unbleached woods), clothing, cosmetics, and other practical goods are offered at more than 280 locations in Japan, but this is its main store. A Muji Meal upstairs offers inexpensive and healthy meals; there’s a Loft (see above) in the same building. Muji has even expanded into hotels, with one in the works for Ginza slated to open in 2019.